Today I want to talk to you about three things you should know when starting a photography business. I think it’s fair to say that a lot of photographers, myself included, started our business photography because we are creatives. We love to capture the emotion of the people we photograph and create a tangible heirloom for our clients that will be shared through future generations. It’s an outlet for us to contribute financially to our household while making our own working hours.
It all sounds beautiful. Right?
And while everything above can be true, the reality of having a photography business is so much more than that!
Here are three things you should know when starting a photography business.
- It’s not all about photography. In fact, you’ll find out that running a successful photography business looks more like 20% photography and 80% business. Simply put we spend 20% of our time creating and working on our craft and the rest of the time is all about running the business.
- Understand the business side of running a photography business. You can be the best photographer out there but if you don’t understand the business side of photography you will not have a profitable and sustainable business.
- Create a business plan. This is the blueprint of your business. Your business plan not only helps you understand the vision for your business but it also gives you a clear roadmap as to where you want your business to go. The steps you need to take to achieve your goals. It tracks your progress and helps you make smart decisions. The fist step to running a successful business is having a business plan.
Let me know if any of this post has resonated with you. Make sure to visit the blog next Tuesday for more tips.
LYDIA GILLIS PHOTOGRAPHY is Denver based and Destination Wedding Photographer, Seniors and Personal Branding Photographer.
To book your free Personal Branding Photography photo session click here.